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Can ChatGPT Optimize Your Website's UX? Let's Find Out

May 1, 2023

Can ChatGPT Optimize Your Website’s UX? Let’s Find Out Using AI to analyze webpages and provide UX recommendations 3 minute read TL;DR: Nope. Failure to launch. But other tools may provide better results. Artificial intelligence (AI) is revolutionizing various industries, and the field of user experience (UX) is no exception. As AI-powered tools like ChatGPT become more sophisticated, we can’t help but wonder if they can offer valuable insights to improve our webpages' UX, accessibility, and performance...

Leveraging AI to Extract Customer Personas from Real-Life Interviews

April 25, 2023

Leveraging AI to Extract Customer Personas from Real-Life Interviews An Experiment with ChatGPT-4 10 minute read Let’s explore the use of ChatGPT-4 to analyze and extract customer personas from real-life interview data. By using AI, researchers can save significant time by avoiding manual analysis of lengthy audio recordings. The quality is pretty good, but you need to pay attention to the overall accuracy of the output. Introduction Discovering and understanding customer personas is a common activity for businesses to create user-centered strategies and cater to the needs of their audience...